Here are the significance of the Insights feature of fb creator Studio:-
1. Activity: Assess the metrics engagement across a specific date range. Further filter down either by organic or paid for precise insights.
2. Audience: Go into greater detail regarding the audience demographics, comprising age, location, and country, to understand your followers better.
3. Retention: Measure how long viewers remain on your content. So when retention is high, it means there is long watch time and interest from the audience.